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Cookie Policy
This Cookie Policy explains how Study Guru ("we", "us", or "our") uses cookies and similar technologies (such as local storage, web beacons, and pixels) when you visit our website at https://studyguruindia.com.
1. What are cookies
Cookies are small text files placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, enable security features, and provide analytical information to website owners.
2. Summary of cookie categories
| Category | Purpose | Default Status |
|---|---|---|
| Strictly necessary | Core site navigation, account sessions, CSRF protection, and recording privacy choices | Always Active |
| Functional | Remember your preferences (such as Dark/Light theme and search filters) | Off until you enable |
| Performance & analytics | Understand how the site is used anonymously to improve educational content | Off until you enable |
| Advertising (AdSense) | Serve and measure ads, including personalised ads via Google AdSense | Off until you enable (where required) |
You can review and change each category at any time on our Cookie Settings page.
3. Strictly necessary cookies
These cookies are essential for the website to function. They enable core features such as page navigation, account login sessions, and access to secure areas. The website cannot function properly without them, and they cannot be switched off in our systems — but you can block them in your browser settings.
| Cookie / Storage Key | Purpose | Duration |
|---|---|---|
sg_cookie_consent | Stores your cookie and privacy preferences | 12 months |
authToken (Local Storage) | Maintains authenticated user session and protects account data | 7 days (purged on logout/deletion) |
adminToken / Session tokens | Keeps authorized users signed in securely | Session – 7 days |
4. Functional cookies
These allow the website to remember choices you make — such as your preferred theme (Dark or Light mode) — to give you a more personal experience. They are only set if you enable them in Cookie Settings.
5. Performance and analytics cookies
These help us understand how visitors interact with the website by collecting information anonymously or in aggregate (via Google Tag Manager and connected analytics tools). We use the insights to improve content and performance. They are only set if you enable them.
6. Advertising cookies — Google AdSense / DoubleClick DART
Mandatory advertising disclosure: Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this and other websites.
- Google's use of advertising cookies (including the DoubleClick DART cookie) enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the Internet.
- Google and its partners may also use web beacons and similar technologies to measure ad performance.
Your advertising choices
- Opt out of personalised Google advertising: Google Ads Settings (adssettings.google.com)
- Opt out of many third-party vendor cookies: aboutads.info/choices
- Learn how Google uses data from partner sites: Google Privacy & Terms — partner sites
- Change your on-site choices any time: Cookie Settings
7. Third-party cookies
Third parties that may set cookies when you use our site include Google (analytics/advertising), our student chat widget provider (OpenWidget / LiveChat), and embedded content providers such as Google Maps. These parties' use of cookies is governed by their own privacy policies.
8. Managing cookies in your browser
Most browsers let you refuse or delete cookies through their settings (usually under "Options" or "Privacy"). Blocking strictly necessary cookies may prevent parts of the site from working, such as signing in.
9. Contact us
Questions about our Cookie Policy? Reach our data team at Help@studyguruindia.com or visit our contact page.